social media marketing tips Archives

Instagram 101: A Guide to Instagram Stories

In August of 2016, Instagram had announced a brand-new way to share daily snippets that disappear in just 24 hours. Introducing Instagram Stories! Similar to Snapchat, Instagram Stories lets you share all the moments of your day, not just the...

October 21, 2020

Facebook and Instagram Updates You Should Know About: August 2020

Content Marketing Instagram Marketing Tips Social Media Marketing Social Media Tips

Facebook and Instagram Updates You Should Know About: August 2020

Social media is an ever-changing environment that is constantly full of updates keeping those who are invested in digital marketing on top of their game. Whether you’re a Boomer or part of Gen X, there’s a large chance you’re on...

August 12, 2020

Three Reasons You Should Be Scheduling Your Social Media in Advance

Content Marketing Marketing Tips Social Media Marketing

Three Reasons You Should Be Scheduling Your Social Media in Advance

Social media is an integral part of your company and its identity whether you’d like to admit it or not. We’re living in a technology driven time where customers turn to social media platforms to find their next outfit, doctor,...

June 29, 2020

Why One on One Engagement is Vital for Your Social Media Strategy

Marketing Tips

Why One on One Engagement is Vital for Your Social Media Strategy

Social media has a lot of different components to it; content creation, captions, scheduling, social media strategy, and engagement. After all, it is called ‘social’ media! As a small business owner, one of the strongest ways for you to build...

February 28, 2020

How To Blend Both Organic & Paid Social Media Strategy

Social Media Marketing Social Media Tips

How To Blend Both Organic & Paid Social Media Strategy

Ideally organic growth is the way to go in the world of social media. Initially, the main appeal of social media was idea that it’s a free platform where brands can grow and connect with customers. These days it’s becoming...

August 20, 2019

Guide to Twitter’s New Relevance-Based Algorithm

Twitter Marketing Tips

Guide to Twitter’s New Relevance-Based Algorithm

As a marketer, it can be hard to keep up with the changes in algorithms for each social media channel. Just when you start to benefit from higher engagement, the process changes, and it’s time to rethink your online marketing...

October 2, 2017

How to Add Links to Your Instagram Story

Instagram Marketing Tips

How to Add Links to Your Instagram Story

One of the hardest parts of using Instagram for marketing purposes has to do with the difficulty in providing links for your followers to find your website or blog. Until recently, the only place that you could add a clickable...

June 28, 2017

Google+ Marketing Tips

How to Get a Google+ Vanity URL

Finally! After lots and lots of waiting, Google+ is finally rolling out vanity URLs to its users. There are a few conditions that accounts have to meet in order to have access to the Google+ custom URL feature. Account must...

October 30, 2013

How to Embed an Instagram Video or Photo

Instagram Marketing Tips

How to Embed an Instagram Video or Photo

Instagram just announced that it now is offering embed codes for videos. What the heck does that mean? Basically you can make a video on Instragram and then share it on your website or blog such as the video I...

July 11, 2013