Since the beginning of Instagram in 2010, the platform has taken over the digital world. It seems as though everyone has since then created an Instagram profile, even businesses. However, with new innovative updates and new ways to share posts, it could be overwhelming.
For first-time Instagram users or new business users, the Ink Stars of Miss Ink LLC have created a guide to the many different kinds of profile grid posts you can upload on Instagram. Let’s talk about the different kinds of grid posts.
Types of Instagram Profile Grid Posts
What is a grid post? An Instagram profile grid post is a post that will remain on your profile page forever (or at least until you delete it). The many types of different Instagram profile grid posts you can upload are:
- Images: An image post is the most common post on Instagram as it was one of the only things you could post on Instagram once upon a time. These posts can range from photos of quotes, behind the scenes, food, and even a nice selfie.
- Videos: Videos, though mostly used for IG TV or Reels now, were also one of the first kind of posts you can upload to your Instagram profile. Videos on your profile can only be up to a minute longer without it converting to an IG TV video. (https://winandoffice.com/)
- Carousels: Can’t decide between posting just one photo? Make a carousel post! Carousel posts allow Instagram users to share up to 10 photos that your friends or audience can swipe through. Carousels can include both video and images however, it looks best when all videos and images are formatted in the same size.
- IGTV: Also known as Instagram TV, this feature was first introduced as an app that allowed Instagram users to log in to their existing Instagram account and can upload videos up to one hour long. Think of it as the Youtube of Instagram! If you upload through Instagram directly, you’ll only be able to post up to 15 minutes of your video so keep that in mind when uploading your IGTV!
- Reels: Instagram’s latest update has included Reels! Similar to TikTok, Reels allows users to create fun videos to share with anyone on Instagram. You can now record and edit 15-second clips with audio, effects, filters, and other new creative tools which will also appear on your main profile.
With so many options to post on Instagram, there are many ways to market yourself as a brand or business! We encourage you to get creative and post all kinds of content on your Instagram! Still not sure how to begin? Miss Ink LLC can help! We offer a variety of consultation and marketing services for businesses all around South Florida. To contact us, please visit our
contact form online or call us directly at (305) 537-6465.
