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How to Get Verified on Instagram and Why You Want It

We live in a digital world where your Internet presence can make or break your business. Instagram is a community with over one billion users as of June 2018. Of those users, over 8 million of them are businesses. Business...

September 7, 2018

Three Reasons Why Cutting Your Marketing Budget is a Mistake

Marketing Tips

Three Reasons Why Cutting Your Marketing Budget is a Mistake

Businesses have to make hard financial decisions every day. Sometimes that means letting go of an employee or cutting back on extra spending during the holidays or for company retreats. Many times businesses have to make the difficult decision to...

August 8, 2018

Five Reasons You Should be Posting on Medium

Blog Tips Content Marketing Marketing Tips

Five Reasons You Should be Posting on Medium

We’ve all heard about how valuable content is in support of marketing efforts for a business. In fact, in the age of information overload, it’s hard to have a successful online marketing strategy that isn’t content-heavy. However, as a business...

June 28, 2018

How to Optimize Your Business for Voice Search Before Everyone Else Does

Uncategorized Voice Search Marketing

How to Optimize Your Business for Voice Search Before Everyone Else Does

Voice search is becoming an increasingly popular consumer activity. Whether it’s Siri, Alexa, Google Assistant, or another device, voice assistants are more and more commonplace. Consider these voice search statistics: Comscore projects that 50 percent of all searches will be...

June 27, 2018

Facebook Marketing Tips

What is a Facebook Lead Ad?

If you’ve explored social media ads recently, you’ve no doubt heard of a Facebook Lead Ad. But, what exactly is it, is it beneficial, and who should use it? (https://follycoffee.com/) Facebook offers a myriad of different types of ads, each...

June 6, 2018

Why Hiring the Best Content Writer for Your Business Should be Part of Your Marketing Strategy

Content Marketing

Why Hiring the Best Content Writer for Your Business Should be Part of Your Marketing Strategy

Any business that does not have a consistent presence on the Internet is missing the mark when it comes to marketing. Not being visible on the web will only lead to lost sales and opportunities for any company that is...

May 18, 2018

The State of Small Business Marketing on Facebook in 2018

Facebook Marketing Tips

The State of Small Business Marketing on Facebook in 2018

By: Misty Buck, Founder & President of Miss Ink, LLC Facebook has been all over the news lately from the Cambridge Analytica data scandal (the political data firm under fire for gaining access to private information on more than 50...

May 1, 2018

Marketing from the Heart Will Never Go Out of Style

Marketing Tips

Marketing from the Heart Will Never Go Out of Style

By: Misty Buck, Founder & President of Miss Ink, LLC “It’s not personal; it’s business.” How many times have you heard that phrase? Sometimes we are forced to make business decisions that don’t coincide with our emotions. Think with your...

March 29, 2018

6 Tips to Create Better Long-Form Content

Content Marketing

6 Tips to Create Better Long-Form Content

Long-form content is becoming ever more important to include in your online marketing strategy. While short-form is still better than no content, marketers across industries are seeing more success with SEO and organic search over the long run with longer...

March 23, 2018

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