Podcast Trends for 2022
Podcasts have increased in popularity in the last few years, and we have no doubt that the industry will continue to grow. That’s why it’s important to discover some of the trends for 2022 to know how to optimize your...
9 Ways Your Small Business Could Use TikTok.
TikTok is now the fastest-growing social media platform. With more than 850 minutes spent monthly on the app, and 1 billion monthly active users, TikTok is the must-post platform for businesses that use social media to increase brand awareness. ...
Social Advertising Trends for 2022
Consumer behavior and social situations are ever-changing, as we have especially learned during the Covid-19 pandemic, and companies need to adapt. Many consumers are continuing to shop online, or they’re at least looking for products or services on online platforms,...
Twitch For Brands
What is Twitch? Twitch is an interactive livestreaming service geared towards gamers. However, others use it for different interests, such as entertainment, sports, music and more. (Animalmedicalcenterinc) This gives the opportunity for brands to enter this platform. Twitch allows users...
How NFTs Are The Future Of Social Networks.
In the world of marketing and social media, everything is constantly changing, and what once was a tendency is no longer relevant. Therefore it is important to know what tendencies are rising, especially as a new year is about to...
Alternatives To Facebook Groups.
Many people are looking for Facebook Groups alternatives for different reasons, including that it´s getting harder to reach your audience through Facebook, there are no monetization options (subscriptions, e-commerce, or donations), Facebook groups are limited to the platform, there is...
Important Metrics To Monitor.
Improve your brand´s monitoring, and show your marketing efforts throughout the year with some of the most interesting metrics your business should consider. Important metrics include: Engagement Metrics. These metrics can be used effectively to monitor the resonance of the...
Earned, Owned, and Paid Media: How To Connect Them.
Owned Media. This type of media refers to the web channels that are your brand´s property and is unique to it. Within these channels, you communicate with your audience, users, or subscribers. The brand is the one that has total...
5 Email Marketing Tips For Small Businesses.
One advantage that small businesses have over large corporations is the ability to resonate with small communities, building trust with local customers faster. Email marketing can be a great tool for this. Consider that 81% of small businesses use email...
Social Media Trends for 2022.
TikTok will take over social media. It is no surprise that TikTok is considered to be a trend entering 2022 since the short-video platform has quickly become one of the most popular apps among younger audiences. Its popularity increased after...
