Podcast Trends for 2022
Podcasts have increased in popularity in the last few years, and we have no doubt that the industry will continue to grow. That’s why it’s important to discover some of the trends for 2022 to know how to optimize your...
Twitch For Brands
What is Twitch? Twitch is an interactive livestreaming service geared towards gamers. However, others use it for different interests, such as entertainment, sports, music and more. (Animalmedicalcenterinc) This gives the opportunity for brands to enter this platform. Twitch allows users...
Alternatives To Facebook Groups.
Many people are looking for Facebook Groups alternatives for different reasons, including that it´s getting harder to reach your audience through Facebook, there are no monetization options (subscriptions, e-commerce, or donations), Facebook groups are limited to the platform, there is...
Earned, Owned, and Paid Media: How To Connect Them.
Owned Media. This type of media refers to the web channels that are your brand´s property and is unique to it. Within these channels, you communicate with your audience, users, or subscribers. The brand is the one that has total...
Branded Podcasts: Do You Need One? + 7 Tips & Tricks.
Storytelling has always been a powerful way to connect with people, especially with a specific niche that a brand or individual wants to reach. Most businesses have jumped at the chance to tell stories through different visual formats: images, videos,...
The Guide to Clubhouse for Beginners
Most people can agree that visual content is the one that generates the most engagement, interest, and interaction, however, last year Alpha Exploration Co. launched an app that made people speculate about its success, because it eliminated all the visual...
How You Can Use Instagram’s New Search Tool To Your Advantage
Thanks to a new update by Instagram you’re finally able to thoroughly search for exact what you’re looking for. To many, this update isn’t super exciting, and it seems like an option we should have had from the start, but...
Six Social Media Trends to be Aware of in 2021
Now more than ever, social media is a noticeable part of our day – whether you choose to use it personally or professionally. The majority of 2020 was spent in our homes as we craved ways to connect with the...
How to View Your Insights on Instagram
Knowing what your audience is interested in and looking for from your page can help you create better engagement and a strong following. The best way to keep track of these things is to make use of Instagram Insights. Instagram...
Facebook and Instagram Updates You Should Know About: August 2020
Social media is an ever-changing environment that is constantly full of updates keeping those who are invested in digital marketing on top of their game. Whether you’re a Boomer or part of Gen X, there’s a large chance you’re on...
