5 Copywriting Tips
We all know by now that social media presence is important for your business, whether you offer products or services. And we often talk about how visual content is key to building your online presence; what kind of images you...
Six Social Media Trends to be Aware of in 2021
Now more than ever, social media is a noticeable part of our day – whether you choose to use it personally or professionally. The majority of 2020 was spent in our homes as we craved ways to connect with the...
6 Holiday Social Media Marketing Tips for 2020
The holiday season is here and for businesses, that means having a social media marketing strategy in place. Whether you sell products or services or are B2B or B2C, there are some general marketing trends to be aware of in...
How to View Your Insights on Instagram
Knowing what your audience is interested in and looking for from your page can help you create better engagement and a strong following. The best way to keep track of these things is to make use of Instagram Insights. Instagram...
Here’s Why You Should Switch to a Business Instagram Account and How to Do It
Did you know that if you convert your personal Instagram account to a business or creator account you’ll have free to access features that make it easier to control your online presence, understand your growth and manage your messages? These...
Facebook and Instagram Updates You Should Know About: August 2020
Social media is an ever-changing environment that is constantly full of updates keeping those who are invested in digital marketing on top of their game. Whether you’re a Boomer or part of Gen X, there’s a large chance you’re on...
Five Social Media Trends to Watch in 2020
As we approach 2020, it’s still evident that social media is here to stay – at least for the coming year. In 2020, we are predicting a rise of social media content, whether it be via new platforms or new...
Instagram is Testing Removing Likes & Here’s What That Means for You
Back in April, it was announced that Instagram would start testing the removal of “likes” on its ever-so-popular photo and video platform. While many were immediately outraged at the idea, head of Instagram, Adam Mosseri, explained that it was about...
How Can Hashtag Holidays Help Grow Your Brand?
It seems that not a day goes by without scrolling through social media and finding some sort of hashtag holiday being celebrated. Hashtag holidays are seen all over the world and can range from raising awareness like #BreastCancerAwarenessMonth or celebrating...
How To Blend Both Organic & Paid Social Media Strategy
Ideally organic growth is the way to go in the world of social media. Initially, the main appeal of social media was idea that it’s a free platform where brands can grow and connect with customers. These days it’s becoming...
